VIDEO: MOST EFFECTIVE METHOD of CORP COMMUNICATION

on Jun 16 in Blog, Uncategorized by

EXPERTS ALL AGREE:

VIDEO IS THE MOST EFFECTIVE METHOD OF CORPORATE COMMUNICATION.

CORPORATIONS NEED TO DELIVER INFORMATION TO:

  • CUSTOMERS/PROSPECTS
  • INVESTORS & STAKEHOLDERS
  • EMPLOYEES, SALES, HR, COMPLIANCE OTHER TEAM MEMBERS

 

Why Video?

  • Engagement with video is easier, quicker, and more appealing which increases credibility, connection with the audience, and education.

Do not be fooled. Videos are not just for entertainment anymore!

  • Videos can be successfully used to implement new training programs to thousands of individuals across the world,
  • Communicate company directives to swiftly reshape an organization, and
  • Quickly address compliance and regulatory changes.
  • Video communications open the door for creative ways to explain corporate information. Let’s face it. Employees have enough work to do. Why bog down their productivity by forcing them to read newsletters, memos, or other forms of literature like the dreaded process guides?
  • By introducing video communications-a company can offer new forms of delivery to individuals that may not have the time to read, but they do have time to watch and/or listen to the media. Plus, it is
  • Exciting to watch video content.

NEW REVENUE STREAMS (Monetizing) exists when a Company takes their existing Digital Assets and converts them for re-use. Televerse Studios

When Corporations centralize their Video & Digital Communications: Cross-divisional economies of scale exist.   SEE White Paper: Economic Model for Digital Corporate Communications-internal and external communications

For international organizations,

  • Literature may get lost in translation and that may cause major headaches!
  • Introducing videos maximizes the user experience and understanding of the information because body language also tells a story.

TELEVERSE STUDIOS: a full-service production, post-production and distribution facility located just minutes from NYC in lwer CT.

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